It’s not all that common for a search firm to get opportunities in our industry within Research & Development for professionals with only 2 years of experience but that is the threshold our client is seeking and preferring no more than 5 years total within Personal Care. This could be in skincare, cosmetics, haircare or… Read more »
Posts Categorized: News & Events
How Millennials Are Changing Beauty Packaging Design
Millennials — those born in the early 1980s to the early 2000s — are taking the world by force and their sway is causing a new trend in beauty packaging design. Once simply a way to present your cosmetic items to consumers, packaging itself has now taken center stage. Your beauty products are crafted with… Read more »
Why Your Company Needs to Break Into the Men’s Grooming Market
In the past, moisturizers, anti-aging creams, facial cleansers, and makeup were products exclusively used by women, but times are changing. Modern men want to look and feel their best — and they’re willing to stock their bathroom cabinets with grooming items that will help them do just that. Of course, men don’t want to use… Read more »
How to Market Men’s Products to Men…And the Women Who Buy for Them
It’s no secret that the men’s grooming industry is booming. The number of personal care and grooming product launches aimed at men worldwide has increased more than 70 percent since 2012, with total sales in the U.S. reaching $4.1 billion in 2014, according to Mintel. U.S. sales are predicted to increase to $4.6 billion by… Read more »
Consumer Safety Series: What is a Cosmeceutical?
Invented in 1984 by Dr. Albert Kligman as a way to describe innovative skincare products that have a physiological impact, cosmeceuticals are products sold as cosmetics that offer more substantial results. Initially defined by Kligman as “a topical preparation that is sold as a cosmetic, but has performance characteristics that suggest pharmaceutical action,” many products… Read more »
The Importance of Multisensory Formulations in Bath & Body
As a company producing body care merchandise, you’re well aware that products must be soft to the touch, leave the skin feeling silky after application and smell great — if scented. However, you’ll need to take it up a notch if you want to enjoy a competitive advantage. Products offering a multisensory journey provide customers… Read more »
Cosmetic Packaging Trends for 2018
The cosmetic market is an extremely competitive landscape. Consumers have countless options for just about every product out there, so brands are tasked with both making their version superior and finding a way to for it to stand out on the shelf. Unfortunately, customers can’t walk the aisles of a store testing out different products,… Read more »
Beauty Drink Category Growing Fastest in North America
Beauty Drinks. You’ve probably heard of these items in online advertisements placed close to cosmetic products for sale. Maybe you have learned of them from a friend who sells cosmetics and personal care items direct-to-consumers at home parties. Or you might have seen these products on the shelves of your local supermarket in the natural… Read more »
Want a Raise? Consider a Job Move for Biggest Increase
So you are looking ahead to 2017 and thinking about where you want to be in your work life. What kind of changes do you want to see? What kind of job expansion (or reduction) would make you happiest? How can you maximize your earning potential? All of these are great questions to consider as… Read more »
Will Pulse Technology Replace Botox?
A new alternative treatment for degenerative skin disease is being touted as a possible alternative to Botox. An innovative non-invasive pulse technology has been developed by researchers at Tel Aviv University and the Harvard Medical School, designed to smooth fine lines and wrinkles. Microsecond-pulsed, high-voltage, non-thermal electric fields generate new skin tissue growth, without leaving… Read more »
